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Consumer information

A clearer way for Muslim consumers to check halal claims.

Halal certification should be understandable beyond business paperwork. Consumers need simple explanations, certificate lookup and a trusted route to report concerns.

Certification at a glance

A controlled assessment pathway

  • Scope defined before assessment
  • Evidence reviewed against applicable requirements
  • Audit conducted where required
  • Decision made by authorised personnel

Current certification activities are for the Australian domestic market. Requirements depend on the proposed scope and supporting evidence.

What to check

A halal logo should be backed by verifiable information

The public verification experience should help consumers understand what is covered and what cannot be confirmed.

Certificate number

Match the number on packaging, product information or documents to Prime's records.

Approved scope

Check whether the certificate covers the food, beverage, cosmetic or pharmaceutical product being claimed.

Status and expiry

Confirm whether the certificate is active, expired, suspended, withdrawn or not found.

Misuse reporting

Report altered documents, unclear logo use, expired claims or mismatched business names.

Consumer guides

Guidance that supports informed choices

These guides explain how to read certificate scope, status and expiry, and how to raise a concern when a claim is unclear.

Check the certifier and certificate

A halal logo is strongest when it can be matched to an active certificate, named business and approved product scope.

Read the scope carefully

A certificate may cover a product, site, menu, process, brand or batch. The scope matters as much as the logo.

Report suspected misuse

Consumers should be able to report expired certificates, altered documents, logo misuse or unclear halal claims.

Understand uncertainty

When information is missing, verification should explain what can be confirmed and what still needs review.

Need to check a certificate?

Use the verification page to submit certificate details and understand what a complete certificate record should show.

Verify a Certificate